Floral design by Chloe Ward
My name is Chloe and I am the face behind floral Roots. When I am not being mum to my two beautiful babies I can usually be found working in my studio. My background is in fashion and after working in buying for six years, I moved back home to Bedfordshire to live with my now husband. I reluctantly left my London nine to five job on the condition that I could spend more time doing the things I love, it was then that Floral Roots was born and I have never looked back.
I have always had a love for nature and all things floral, but It wasn’t until I began growing my own vegetables and flowers in our kind neighbours garden that my love affair with flower arranging and floristry took hold. I used my new found spare time to undertake a Career course at the Hertfordshire Flower School. The rest, as they say, is history.
Wedding floristry
